Appointment Setting Across Cultures

When setting appointments with others in the same country, people tend to overlook the habits that have become second nature. But if they travel abroad uneducated about the culture of their destination, they will likely fail to make a lasting connection. Every country has its own form of business etiquette often taken for granted, and history is riddled with miscommunication errors that hurt business relations. While there may be much to learn about any given destination, focusing on several factors can help when scheduling appointments….Continue Reading “Appointment Setting Across Cultures – Dos and Don’ts and Where?”


Digital technology and the Internet have provided buyers with easy access to more and more brands, sellers, purchase information and buying opportunities. Customers are able to access products and solutions faster. Those changing patterns and technology have also transformed traditional marketing and sales force activity. This is especially true with respect to customer leads in that lead management particularly lends itself to technology solutions. Most sales organizations need new tools and processes to meet the demands of the online age. Many employ technologies to shorten…Continue Reading “The Perfect Marriage – Leads And Technology”

Optimal Pace for Your Sales Team

When getting your team ready for the challenges ahead, the classic tale of “The Tortoise and the Hare” might be the last thing on the mind of sales leaders. How could this children’s story provide any insight before heading off into the field? As a salesperson, you know it’s imperative to quickly and effectively find new ways to continuously reach, convey and deliver value while working in a fast-paced environment. Yet, there’s also an undeniable benefit that can be gained by a tortoise’s slow and…Continue Reading “The Optimal Pace for Your Sales Team: Tortoise or Hare”

appointment setting for small businesses

If you’re a small business, winning sales appointments over large companies may often feel like David fighting against a multitude of Goliaths. But, if you take a simple shift in perspective, you’ll see that you actually have many advantages over large companies— all it takes is playing up these advantages to win over prospects to the services of your small business. While David was much smaller than Goliath, he had many strengths that Goliath didn’t. For starters, he was more mobile; he had a greater…Continue Reading “Appointment Setting for Small Businesses: How to Be Heard Above the Big Dogs”